Top 7 Benefits of Using Security Cameras in a Retail Store

Retail store owners are forever plagued by the threat of shoplifting and employee theft. No matter how secure you think your store is, there is always a chance that theft can occur.

A retail store security system is an essential part of loss prevention, and security cameras for retail stores play a big role stepping up your security. If you are the owner of a retail establishment, here is a look at some of the powerful benefits of security cameras in retail stores and markets.

7 Benefits/Advantages of Installing Security Cameras (Systems) in Retail Shops

Video surveillance cameras offer several long-term benefits to you as a store owner. Ultimately, the presence of video surveillance cameras helps strengthen your business.

1. Remotely Manage Retail Locations

Retail security camera systems with remote access allow managers and store owners to view video feeds from anywhere. This is key to preventing shoplifting and theft that may occur when only loss prevention officers are not looking. Off-site monitoring from a computer or mobile device is a key functionality for some video management software

2. Reduce Retail Theft

From shoplifting prevention to cases of identity theft, inventory control and management revolve around in-store loss prevention security efforts. While managing internal theft is a critical aspect of retail management, theft prevention is often an external matter. Just as retail security system footage unveils internal theft, the footage also provides retail management and law enforcement with important visual and logistical details in cases of external theft.

3. Manage Retail Inventory

Matters of retail theft prevention aside, retail security systems enhance the way store managers approach inventory control itself. For instance, surveillance equips merchandising managers with the tools necessary to track retail traffic and activity with unprecedented specificity and reliability. Beyond simply tracking retail traffic, store managers can audit inventory transfer or sale retrospectively and across multiple locations.

4. Optimize Employee Productivity

Employee efficiency is a key component of prolonged success in the retail space. Store managers often use retail security systems to monitor employees and proactively optimize storewide conduct. With footage from retail security cameras, shop managers first identify and then correct unsafe or inefficient store practices. Furthermore, retail management can identify underperforming employees and track performance progress in an objective manner.

5. Prevent Employee Theft

Another way retail store security systems enhance store security is by enabling management to monitor internal theft. Since theft in the workplace threatens the trusted retail management places in every in-store employee, cases of an employee stealing need to be resolved quickly and with definitive proof. Footage from retail security cameras provides store managers with this proof in a way that even retail security guards simply can’t, and ensures that employees stealing money or items from employers are caught quickly and seamlessly.

6. Identify Best Practices to Cater to Customers

While optimizing employee conduct is a universal retail best practice, store managers use retail store security systems to flag other areas of the retail customer experience for improvement. Unlike general retail best practices, best practices identified from retail security systems are personalized to that store and its operations. Store managers therefore concentrate only on currently substandard areas of their store’s customer experience.

7. Provide a Customized Shopping Experience

The use of surveillance doesn’t stop once incremental changes are made to improve customer experience, however. Following the institution of changes, retail security systems are used to confirm that customer experience is improving. If improvements are not apparent, surveillance is then used to iterate on future changes.

Important Retail Store Security Cameras Features

Day/night visibility and high-definition video are two examples of cutting-edge camera technologies that exist today. The following 8 are the most common features of store cameras.

1. 24/7 Surveillance
   Both IP and Analog systems are designed for continuous recording.
2. Live Video and Playback
   Check-in or review past events at any time using our free mobile app.
3. HD Resolution
   HD resolution gives you the best chance to capture useful evidence.
4. Motion Detection
   Always know when someone enters or when your store is closed.
5. Vandal Resistance
   Vandal-resistant cameras are perfect for stores with “in-reach” cameras.
6. Night Vision
   Color or infrared night vision is a must for the inside and outside of any store.
7. PTZ Cameras
   A single Pan-Tilt-Zoom camera can take the place of numerous cameras.
8. No Monthly Fees
   Each wired system includes an NVR or DVR that stores everything locally.

Best Retail Store Security Cameras Recommended

A high-quality retail store security camera and system play a vital role in letting you enjoy the top 6 benefits of retail store video surveillance mentioned above. Here are several awesome security cameras and systems for retail stores, markets (like Walmart), and other department stores.

NO.1: Top PT Retail Store Security Camera – C289

ZOSI C289 is a great choice for securing retail shops and grocery stores. The PTZ (355°pan, 90° tilt) feature is awesome for monitoring every corner of your store, without leaving any “dead area”. The super-long night vision distance of up to 100ft makes it perfect for retail store surveillance day and night, on your iPhone and Android devices.

 

NO.2: Recommended Retail Store Wireless Security System – W4 Pro

When you have several areas in your large retail store to monitor, a retail security system is a better option. W4 Pro wireless security system for retail shops and markets is such one. Built-in 1TB HDD for 24/7 continuous video recording, and up to 8 cameras recording at the same time supported! W4 Pro retail store security system has easy wiring, for DIY enthusiasts.

 

NO.3: Best 4K 16 Channel PoE Security System For Retail Store – C182

If you need to analyze the recorded objects to the finest detail, you also have to choose a 4K camera. Areas that are best monitored with a 4K camera include big warehouses, hypermarkets, construction sites, backyards, wide and long hallways, and other large facilities.

Check out ZOSI C182 high-definition camera with night vision, 4K resolution, and wide-angle lenses to catch every little detail in your recordings.

Note

While shoplifting, a big problem especially in Thanksgiving and Christmas peak shopping season, accounts for the annual losses of retail stores (up to 39%), you can use retail store security cameras (systems) to keep your store protected!

Retail store security cameras protect yours plainly visible security cameras are the most effective measures for deterring store theft. For store owners, effective loss prevention can mean the difference between doing well and squeaking by. So stay vigilant with ZOSI to keep your business running smoothly.